Radolfzell – SYBIT GmbH, Europe’s leading full-service provider for Customer Experience (CX), celebrates its 25th anniversary by marking this milestone with an extensive rebranding effort. Featuring a modern corporate design, a new website, and a sharpened corporate strategy, SYBIT underscores its role as a premier CX consulting partner for digital transformation. At the heart of this rebranding is the concept of resonance: SYBIT views digital transformation as a symphony of strong relationships and mutual impulses that create a decisive impact. This responsive connection with a partner who masters the entire CX spectrum enables businesses to generate sustainable value.
Why CX?
The most attractive investment in the world: customer relationships
Growth does not result from digital transformation alone. On the contrary, it makes companies and products more interchangeable.
Value creation occurs when digitization sustainably improves relationships—with customers, between partners, and among employees. We call this Customer Experience. SYBIT specializes precisely in this: we provide comprehensive and exclusive advice on how to turn digital experiences into greater business success.
Why SYBIT?
Create resonance. Shape digitalization.
Digital strategies only work when they provide answers. When they not only solve problems but also create new opportunities. For your unique business and for your customers. But the right answers do not arise from technology.
They arise in resonance.
Between you and us. Between you and your customers. At every digital touchpoint.
In this resonance, in this responsive relationship, lies sustainable success. At SYBIT, we create the space to generate it. Together with you.
Top Stories of Our Customers
CX Champions: Technology in the Background, People in the Spotlight.
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Balluff GmbH - Digital Pioneer
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Success Story of Robert Bosch Power Tools GmbH
Bosch on its experience with SAP & SYBIT as implementation partners.
Mewa's realignment for excellent customer service
Optimal user experience and efficient customer service at Mewa.
Strong Performance and Quick Overview
The DNA of the construction company Bögl consists of innovation in research and technology. This also applies to its internal sales processes. The company relies on the latest technologies here as well – and decided to implement the most advanced CRM solution on the market.
What do you want to achieve?
Simply End-to-End CX
Whether it's solutions for sales, service, marketing, or e-commerce: SYBIT is the leading consultancy for customer-centric processes. We employ only experts in customer experience as well as the relevant systems and architectures. Through thousands of projects, we have discovered: CX champions do not think in silos, but instead move with us through phases in a transformation journey. One thing always applies: The strongest business impact from CX is built on a crystal-clear focus. And on the needs of your customers.
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500 + Customers -
350 + Employees -
25 + Years of experience -
100 % customer-centric
Awards for our customer projects
Repositioning as a Consulting Firm with Strong Values
After years of continuous growth and relentless innovation in Customer Experience, SYBIT is taking its brand to the next level. The new brand identity highlights what has set SYBIT apart in the market for years: comprehensive CX expertise rooted in extensive consulting services. Central to the rebranding are clear corporate values: innovation leadership, 100% customer focus, implementation excellence, integrity, and sustainable growth. These values are now visually expressed through a new logo, modern typography, vibrant colors, authentic imagery, and distinctive key visuals.
Website Showcases Comprehensive CX Expertise
The rebranding reflects SYBIT’s evolution from a top-tier implementation partner to a strategic consulting company. The new website showcases the full scope of services while emphasizing the three consulting pillars: Business Consulting, Process Consulting, and Solution Consulting. From end-to-end delivery and custom application development to UX, design, and SAP CX, the website provides a clear, structured overview of SYBIT’s extensive expertise. Decades of experience with the highest number of CX projects implemented worldwide are particularly evident in the expanded industry-specific knowledge section.
Logical Evolution of the Brand
“Our rebranding represents our growth and our self-image as a market leader. We combine deep CX expertise with strategic consulting competence and technical excellence. This allows us to offer not only efficient end-to-end solutions but also create resonance spaces for our customers, where we jointly unlock new perspectives and deliver sustainable value,” explains Thomas Regele, CEO of SYBIT.
“Our success story is built on strong, collaborative relationships, which we continuously strengthen through innovation, quality, and expertise. That’s why we chose resonance as our guiding principle: successful digital transformation is achieved through genuine understanding, strong relationships, and solutions that not only improve efficiency but also open up new perspectives. This principle is now at the core of our key visual and our entire brand story,” adds Jana Kiechle, Head of Marketing and Business Development, and the lead for SYBIT’s rebranding project.
Focus on Employer Branding
With its new brand identity, SYBIT positions itself as an attractive employer for talent ranging from early-career professionals to senior consultants. As part of NTT Data Business Solutions, SYBIT offers a dynamic work environment that fosters innovation, teamwork, and responsibility. The new branding highlights appreciation, flexibility, and sustainable growth as central elements of the corporate culture.
“Our rebranding is more than just a new design. Our new brand identity clearly expresses who we are: an innovative consulting firm that values strong relationships – not only with our customers and partners but also with our employees. This connection is the key to our success,” emphasizes Thilo Kerner, CRO of SYBIT.
Extensive Internal Restructuring
The rebranding was preceded by extensive internal realignments to further refine SYBIT’s competencies and lay the groundwork for future growth. “Our goal was to strategically develop our portfolio and consolidate our expertise in a way that both reflects our market strengths and meets the needs of our customers,” explains Marco Werth, COO of SYBIT.
At the same time, Birgit Beierer, CFO and CHRO, highlights: “So many moving parts came together seamlessly in the rebranding project. We not only focused on enhancing the skills of our employees but also ensured that SYBIT’s unique culture, defined by resonance and collaboration, is now palpable in our brand. We look forward to continuing this journey with great enthusiasm.”
Stronger, Leading, More Valuable: SYBIT Relaunches After 25 Years
The official unveiling of the new brand identity took place during SYBIT’s anniversary celebration under the motto “25 Years of Resonating Success.” The event on January 24, 2025, combined inspiring insights into the company’s past and current focus with a forward-looking perspective on transformative developments in Customer Experience. Over 350 employees, partners, and invited guests celebrated SYBIT’s birthday in the Stadthalle Singen on Lake Constance and used the occasion for a good cause. Throughout the day, attendees raised thousands of euros in donations for charitable purposes through various activities.